Designing and planning your Facebook page is important if you want to interact with some of the millions of daily users. You can opt for the standard Facebook format with your own logo or a more sophisticated custom page. Remember though, this is not a place for talking about yourself, it’s a place for engagement. Getting people to ‘Like’ your page and create a buzz around your page is the aim of the game. Engaging the user through the promise of latest product updates, or a tempting question where the visitor has to like your page to see the answer both work well.
Reach your target customers – by location, age and interests. Deepen your relationships – use the Facebook ‘Like’ button on your website to increase the influence of your advert. Control your budget – set the daily pay per click budget to suit you. Track your performance – see how your ad is doing in the Facebook community.
The Red Bull Message
The message here is clear, they have invested all resources into blatantly asking for a LIKE and it works.
A gorgeous page
Chanel is the most beautiful page, with a captivating video to boot. Very simple but the designers have used the right images to make this absolutely stunning and to make people want to engage with future content.
